Every tool connected.
Everything under control.
Every building block works well on its own — and shows its real strength in how they interact. What starts in a campaign flows through forms, automation and channels, all controlled from one place.
Newsletter & campaigns
Perfect layout, ready-made
Robust content blocks, ready to go from day one: that's the heart of Newsletters & Campaigns. No base template to build, no technical setup required. Nothing is forced — optional elements like images or buttons only appear once they're filled in — yet every layout still holds together: no logo out of place, no broken spacing, no color that strays from your brand guidelines.
A clean, consistent appearance in every email client is built into the platform. Pixel-perfect rendering across desktop, web and mobile is proven and tested — and that responsibility sits with Martrexo, not you.
Central asset management keeps everything together: images and videos live on Martrexo's own servers, are automatically converted to the right format across the board, and can be edited directly in the platform. Text templates, AI outputs or web content — including formatting and links — can be pulled in within seconds.
Also on board
- Personalization and dynamic content
- Your own free-choice image libraries
- Preview and test sends
- A/B testing
- Time zone-aware sending
- Send statistics and live reporting
Forms & landing pages
One system — forms, contacts and sending work as one
Forms are just as easy to build as emails, and everything connects from the first second: anyone who fills one in becomes a contact in the same system — no export, no matching, no spreadsheet for "signed up" and "not signed up yet".
That's what makes the everyday difference. A reminder to everyone who hasn't signed up yet isn't a project — it's a click through segments that build themselves. Anyone who's responded drops out automatically. What means list upkeep and manual work elsewhere is simply a feature of the system here.
Landing pages are generated automatically to match your brand guidelines, and forms embed as a pop-up or inline on any website. Confirmations, reminders and follow-up emails after submission run straight from the platform — the same logic, the same blocks as your newsletter.
And because properly collected consent is the foundation of good deliverability, double opt-in and GDPR consent fields are anchored directly in the form — not bolted on, but built in.
Also on board
- Conditional logic and dynamic fields
- Multi-step forms with progress indicator
- Save and resume later
- File uploads
- Spam protection (CAPTCHA/honeypot)
- Drop-off tracking
- Payment integration for small paid events
- Polls and surveys for live interaction
Automation & Data Flow
Connected, traceable, same building blocks
Automations at Martrexo work like everything else here: in blocks. Multi-step, rule-based journeys are built from the same robust blocks as a newsletter — no separate workflow builder, no new logic to learn. Behavioral and event triggers, branches and conditions are part of the system, not a bolt-on tool.
Wherever data needs to flow, the platform stays open. Martrexo connects to the systems you already use — CRM, BI, e-commerce, SaaS tools — and exchanges data in both directions: an unsubscribe clears the checkbox in your CRM, an external event kicks off a journey. Whether the trigger comes from n8n, Zapier or Make, from a BI system or an AI agent — anything that connects through a standard interface can be connected. AI assistance and MCP servers are built in from the ground up — the platform fits into your existing stack instead of becoming another island.
Every open, every click is logged — across campaigns and automations, in the same dataset. This raw data feeds the triggers, goal tracking and reporting: once a contact reaches their goal, they leave the journey automatically. Send-time optimization, suppression lists and automatic list hygiene keep the data flow clean.
Journeys aren't built from a template. Welcome, lifecycle and reactivation journeys are worked out together with you — consultancy instead of templates, with people who understand your case.
Also on board
- Rule-based branches and conditions
- Goal tracking with automatic journey exit
- Suppression and exclusion lists
- Automatic list hygiene
- Send-time optimization
- Export to BI and data systems
Channels
Channels you own, deliberately chosen
Email sits at the center — not as one channel among many, but as a deliberate choice. Because as reach through Google search and social platforms is increasingly shaped by AI summaries and someone else's algorithms, your own mailing list remains a channel you control. What no longer gets found there has to be reached another way — and email is the most direct, most affordable route for that. That's exactly why your own newsletter and hyper-personalized emails aren't an afterthought, but a strategic foundation.
RCS takes this idea into the future: the successor to SMS, sent as a verified brand sender with logo, rich cards and carousels, buttons and quick replies, delivery and read receipts — with automatic SMS fallback wherever RCS isn't supported yet. A modern, brand-safe channel Martrexo is already ready for.
Additional omnichannel options are available whenever a project calls for them. LinkedIn, for instance, delivers real value in B2B campaigns and can be integrated wherever your audience is reachable there. WhatsApp and SMS are added on request. Not a full channel range for its own sake, but the right channels, under your own control, wherever they actually work.
No. 1
Email beats paid search and social media as the most effective channel — using your own data, and fully GDPR-compliant.
ROI 1:36
With a $36 return for every dollar invested, email delivers the highest return on investment of any marketing channel.
Structure & Multi-Unit
Central control, local strength — in the same system
This is where the platform delivers on its promise: everything under control. User roles and permissions are finely tuned, brand guidelines are set company-wide — with room to maneuver wherever units need it. What must apply centrally, applies centrally. What can be created locally, gets created locally.
Master and sub: one campaign, many authentic voices. The master project builds a campaign once — marketing-optimized, on-brand — and distributes it to as many sub-projects as needed. There, it's refined with local content: the nationwide campaign meets genuinely local content on the ground. Wherever the master needs nothing to shift, individual blocks can be locked; everything else stays open. And because every sub-project draws on the master's central graphics and asset library, even the smallest unit sends in enterprise format — without any design resources of its own.
New units, sending from day one
Connect it to your central directory service and it all sets itself up: project creation, contact management and access permissions are generated automatically from your existing structures. When a new unit joins, it's handed over through the interface and can send its first campaign right away. No setup phase, no waiting.
Nothing gets lost
An activity log with revisions records every change and makes earlier states restorable. Mistakes are reversible, accountability is traceable — a safety net that matters, especially in distributed structures.
Also on board
- Finely tuned user and permission system
- Company-wide brand guidelines with "may"/"must" logic
- Test sends to designated test recipients
Every tool connected. Everything under control.
Best experienced first-hand.
One look says more than any feature list: how the building blocks fit together shows most clearly in a personal demo — with people who understand your case.