Offer Martrexo® – under your own banner, backed by an established brand
For IT service providers and media agencies who want to offer their clients a full-fledged enterprise marketing platform – as part of their own portfolio, backed by an established brand and digitally sovereign infrastructure operated in Germany.
The Model
Marketed under the Martrexo® brand
Martrexo® is marketed under the Martrexo® brand – an award-winning platform that strengthens your service offering. The reseller remains the primary point of contact for its customers; the platform itself, its operation and its ongoing development are handled by Webstrategy.
- Offering visible under the Martrexo® brand
- Tier 1 support from the partner, Tier 2 support from Webstrategy
- Platform setup, operations, and management handled entirely by Webstrategy
- GDPR-compliant hosting in Germany; our own, independent gateway technology
- No infrastructure to build and no deliverability responsibility for the partner
Who it's designed for
The reseller concept is deliberately broad – wherever a sovereign marketing and communication platform complements your offering.
IT service providers
Offer existing customers marketing and communication solutions alongside their own services
Media & marketing agencies
Offer clients a technical platform that goes beyond strategy and execution
Digital & full-service agencies
as well as communication consultancies
Software & SaaS providers
Integrate a marketing and communications layer into their portfolio
Association & franchise service providers
Provide members or locations with a centrally managed solution
Brand agencies & lead agencies
Nationwide solutions for branches, partners or distribution networks
EU-first service providers
Add a sovereign alternative to their portfolio
Content distribution across brands and locations
The master/sub architecture makes Martrexo® particularly interesting for providers who serve not just one organization, but many: content, building blocks and brand guidelines are maintained centrally and rolled out to individual brands, branches or units – each with its own target audiences, level of autonomy, and sender identity. This enables consistent content distribution across brands, without giving up control over brand guidelines and governance.
A partnership that benefits both sides
The reseller model is designed so both sides benefit: the partner expands their portfolio with an award-winning platform, without having to build their own infrastructure, while benefiting from attractive commercial terms. Established partners are already successfully using this model.
The model is based on a clear division of responsibilities: the partner manages customer relationships and initial support, while Webstrategy handles technical operations and ongoing development.
Technical integration as a separate service layer
For purely technical use cases – email intake via API, tenant management, gateway integration behind your own systems – we offer ready-to-use API and gateway services . This technical layer is separate from the reseller model: in the reseller model, Martrexo® is offered visibly under the Martrexo® brand.
Interested in a partnership?
A short conversation will help determine whether the reseller model is a good fit for your portfolio.
